Color

#989df0

#989df0
hex#989df0
rgbrgb(152, 157, 240)
hslhsl(237, 75%, 77%)
oklchoklch(0.725 0.12 280.3)
Closest name: Cold Lips (#9ba0ef)Relative luminance 0.3708

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f0ec98

#98c9f0 · #c098f0

#f0989d · #9df098

Split-complementary

Open in tool →

#f0c098 · #c9f098

#f098c9 · #f0ec98 · #98f0c0

Contrast

#989df0 as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #5e65e8 as the text (4.66:1)
  • AAA: use #363fe2 as the text (7.08:1)
  • AA: or shift the background to #383838 (4.7:1)
  • AAA: or shift the background to #171717 (7.18:1)
Aaon black
8.42:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989df0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989df0 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989df0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989df0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989df0-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md