Color

#989761

#989761
hex#989761
rgbrgb(152, 151, 97)
hslhsl(59, 22%, 49%)
oklchoklch(0.664 0.074 107.3)
Closest name: Backroom Ember (#a19250)Relative luminance 0.2967

Colors that go with #989761

Charcoal, Cornflower Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #989761

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#616298

#987c61 · #7e9861

#619898 · #986198

Split-complementary

Open in tool →

#617e98 · #7c6198

#61987c · #616298 · #98617e

Contrast

#989761 as textRatioAAAA largeAAAFix
Aaon white
3.03:1failpassfail
  • AA: use #79794e as the text (4.51:1)
  • AAA: use #5a5a3a as the text (7.1:1)
  • AA: or shift the background to #2b2b2b (4.68:1)
Aaon black
6.93:1passpassfail
  • AAA: use #9c9b63 as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989761 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989761 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989761
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989761 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989761-bbbea2-4e96df-272d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md