Color

#98678e

#98678e
hex#98678e
rgbrgb(152, 103, 142)
hslhsl(312, 19%, 50%)
oklchoklch(0.578 0.083 334.2)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1833

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#679871

#896798 · #986776

#8e9867 · #678e98

Split-complementary

Open in tool →

#769867 · #679889

#988967 · #679871 · #677698

Contrast

#98678e as textRatioAAAA largeAAAFix
Aaon white
4.5:1passpassfail
  • AAA: use #704c69 as the text (7.18:1)
Aaon black
4.67:1passpassfail
  • AAA: use #b18ca9 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98678e as the background.

Brands using this color

Fonts for this mood

#98678e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98678e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98678e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98678e-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md