Color

#986761

#986761
hex#986761
rgbrgb(152, 103, 97)
hslhsl(7, 22%, 49%)
oklchoklch(0.564 0.064 27)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1724

Colors that go with #986761

Charcoal, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #986761

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#619298

#986177 · #988361

#619868 · #686198

Split-complementary

Open in tool →

#619883 · #617798

#779861 · #619298 · #836198

Contrast

#986761 as textRatioAAAA largeAAAFix
Aaon white
4.72:1passpassfail
  • AAA: use #734e4a as the text (7.2:1)
Aaon black
4.45:1failpassfail
  • AA: use #9c6a63 as the text (4.66:1)
  • AAA: use #b38e89 as the text (7.15:1)
  • AA: or shift the background to #fafafa (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #986761 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#986761 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #986761
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #986761 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/986761-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md