Color

#98429e

#98429e
hex#98429e
rgbrgb(152, 66, 158)
hslhsl(296, 41%, 44%)
oklchoklch(0.528 0.164 325)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1304

Colors that go with #98429e

Sea Green, Teal and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98429e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#489e42

#6a429e · #9e4276

#9e9842 · #429e98

Split-complementary

Open in tool →

#769e42 · #429e6a

#9e6a42 · #489e42 · #42769e

Contrast

#98429e as textRatioAAAA largeAAAFix
Aaon white
5.82:1passpassfail
  • AAA: use #833989 as the text (7.21:1)
Aaon black
3.61:1failpassfail
  • AA: use #ae4fb5 as the text (4.59:1)
  • AAA: use #c47ec9 as the text (7.17:1)
  • AA: or shift the background to #e3e3e3 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98429e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98429e reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98429e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98429e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98429e-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md