Color

#983482

#983482
hex#983482
rgbrgb(152, 52, 130)
hslhsl(313, 49%, 40%)
oklchoklch(0.496 0.161 337.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.1074

Colors that go with #983482

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34984a

#7c3498 · #983450

#829834 · #348298

Split-complementary

Open in tool →

#509834 · #34987c

#987c34 · #34984a · #345098

Contrast

#983482 as textRatioAAAA largeAAAFix
Aaon white
6.67:1passpassfail
  • AAA: use #90317c as the text (7.2:1)
Aaon black
3.15:1failpassfail
  • AA: use #bf45a5 as the text (4.61:1)
  • AAA: use #d076bd as the text (7.01:1)
  • AA: or shift the background to #d6d6d6 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #983482 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#983482 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #983482
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #983482 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/983482-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md