Color

#982f7a

#982f7a
hex#982f7a
rgbrgb(152, 47, 122)
hslhsl(317, 53%, 39%)
oklchoklch(0.487 0.162 341.2)
Closest name: Haunted Purple (#991177)Relative luminance 0.1011

Colors that go with #982f7a

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2f984d

#812f98 · #982f46

#7a982f · #2f7a98

Split-complementary

Open in tool →

#46982f · #2f9881

#98812f · #2f984d · #2f4698

Contrast

#982f7a as textRatioAAAA largeAAAFix
Aaon white
6.95:1passpassfail
  • AAA: use #942e77 as the text (7.2:1)
Aaon black
3.02:1failpassfail
  • AA: use #c4409f as the text (4.58:1)
  • AAA: use #d576ba as the text (7.13:1)
  • AA: or shift the background to #d1d1d1 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #982f7a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#982f7a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #982f7a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #982f7a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/982f7a-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md