Color

#97997a

#97997a
hex#97997a
rgbrgb(151, 153, 122)
hslhsl(64, 13%, 54%)
oklchoklch(0.673 0.044 110.6)
Closest name: A Frond in Need (#9f9978)Relative luminance 0.3077

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7c7a99

#998c7a · #88997a

#7a9799 · #997a97

Split-complementary

Open in tool →

#7a8899 · #8c7a99

#7a998c · #7c7a99 · #997a88

Contrast

#97997a as textRatioAAAA largeAAAFix
Aaon white
2.94:1failfailfail
  • AA: use #74765b as the text (4.68:1)
  • AAA: use #585945 as the text (7.17:1)
  • AA: or shift the background to #2e2e2e (4.63:1)
  • AAA: or shift the background to #030303 (7.03:1)
Aaon black
7.15:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97997a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #97997a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97997a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97997a-b9bea2-4e8adf-262d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md