Color

#976ab4

#976ab4
hex#976ab4
rgbrgb(151, 106, 180)
hslhsl(276, 33%, 56%)
oklchoklch(0.599 0.119 311.2)
Closest name: Crown Jewels (#946dad)Relative luminance 0.2018

Colors that go with #976ab4

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#87b46a

#716ab4 · #b46aac

#b4966a · #6ab496

Split-complementary

Open in tool →

#acb46a · #6ab471

#b4716a · #87b46a · #6aacb4

Contrast

#976ab4 as textRatioAAAA largeAAAFix
Aaon white
4.17:1failpassfail
  • AA: use #9163b0 as the text (4.55:1)
  • AAA: use #6f468b as the text (7.18:1)
  • AA: or shift the background to #0f0f0f (4.6:1)
Aaon black
5.04:1passpassfail
  • AAA: use #ac88c3 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976ab4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #976ab4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976ab4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976ab4-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md