Color

#975b49

#975b49
hex#975b49
rgbrgb(151, 91, 73)
hslhsl(14, 35%, 44%)
oklchoklch(0.534 0.084 37.5)
Closest name: Annatto (#8c5341)Relative luminance 0.1454

Colors that go with #975b49

Teal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#498597

#97495e · #978349

#49975b · #5b4997

Split-complementary

Open in tool →

#499783 · #495e97

#5e9749 · #498597 · #834997

Contrast

#975b49 as textRatioAAAA largeAAAFix
Aaon white
5.37:1passpassfail
  • AAA: use #7c4b3c as the text (7.17:1)
Aaon black
3.91:1failpassfail
  • AA: use #a56450 as the text (4.54:1)
  • AAA: use #be8979 as the text (7.04:1)
  • AA: or shift the background to #ebebeb (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975b49 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975b49 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975b49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975b49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975b49-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md