Color

#97571c

#97571c
hex#97571c
rgbrgb(151, 87, 28)
hslhsl(29, 69%, 35%)
oklchoklch(0.521 0.11 58.4)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1348

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1c5b97

#971c1e · #97951c

#1c9757 · #571c97

Split-complementary

Open in tool →

#1c9795 · #1c1e97

#1e971c · #1c5b97 · #951c97

Contrast

#97571c as textRatioAAAA largeAAAFix
Aaon white
5.68:1passpassfail
  • AAA: use #814b18 as the text (7.11:1)
Aaon black
3.7:1failpassfail
  • AA: use #ac6420 as the text (4.6:1)
  • AAA: use #d98230 as the text (7.19:1)
  • AA: or shift the background to #e6e6e6 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97571c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97571c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97571c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97571c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97571c-c4b49c-62cbcb-2d2c1f-f1e9e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md