Color

#975430

#975430
hex#975430
rgbrgb(151, 84, 48)
hslhsl(21, 52%, 39%)
oklchoklch(0.517 0.102 47.6)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1313

Colors that go with #975430

Champagne, Dark Olive Green and Hunter Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #975430

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#307397

#97303f · #978830

#309754 · #543097

Split-complementary

Open in tool →

#309788 · #303f97

#3f9730 · #307397 · #883097

Contrast

#975430 as textRatioAAAA largeAAAFix
Aaon white
5.79:1passpassfail
  • AAA: use #84492a as the text (7.08:1)
Aaon black
3.63:1failpassfail
  • AA: use #ae6137 as the text (4.56:1)
  • AAA: use #cd8660 as the text (7.17:1)
  • AA: or shift the background to #e3e3e3 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975430 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975430 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975430
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975430 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975430-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md