Color

#97511c

#97511c
hex#97511c
rgbrgb(151, 81, 28)
hslhsl(26, 69%, 35%)
oklchoklch(0.51 0.113 53.3)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1255

Colors that go with #97511c

Steel Blue, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1c6197

#971c24 · #978f1c

#1c9751 · #511c97

Split-complementary

Open in tool →

#1c978f · #1c2497

#24971c · #1c6197 · #8f1c97

Contrast

#97511c as textRatioAAAA largeAAAFix
Aaon white
5.98:1passpassfail
  • AAA: use #864819 as the text (7.11:1)
Aaon black
3.51:1failpassfail
  • AA: use #b15f20 as the text (4.53:1)
  • AAA: use #db7f39 as the text (7.11:1)
  • AA: or shift the background to #e0e0e0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97511c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97511c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97511c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97511c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97511c-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md