Color

#975030

#975030
hex#975030
rgbrgb(151, 80, 48)
hslhsl(19, 52%, 39%)
oklchoklch(0.51 0.105 44)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1253

Colors that go with #975030

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#307697

#973043 · #978430

#309750 · #503097

Split-complementary

Open in tool →

#309784 · #304397

#439730 · #307697 · #843097

Contrast

#975030 as textRatioAAAA largeAAAFix
Aaon white
5.99:1passpassfail
  • AAA: use #84462a as the text (7.26:1)
Aaon black
3.51:1failpassfail
  • AA: use #b25f38 as the text (4.59:1)
  • AAA: use #cd8360 as the text (7.01:1)
  • AA: or shift the background to #e0e0e0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975030 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975030 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975030
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975030 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975030-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md