Color

#974e8a

#974e8a
hex#974e8a
rgbrgb(151, 78, 138)
hslhsl(311, 32%, 45%)
oklchoklch(0.533 0.125 334.2)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1386

Colors that go with #974e8a

Sea Green, Denim and Orange lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e975b

#804e97 · #974e65

#8a974e · #4e8a97

Split-complementary

Open in tool →

#65974e · #4e9780

#97804e · #4e975b · #4e6597

Contrast

#974e8a as textRatioAAAA largeAAAFix
Aaon white
5.57:1passpassfail
  • AAA: use #804275 as the text (7.11:1)
Aaon black
3.77:1failpassfail
  • AA: use #aa5a9b as the text (4.64:1)
  • AAA: use #bf82b4 as the text (7.07:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974e8a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#974e8a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #974e8a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #974e8a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/974e8a-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md