Color
#974968
#974968rgb(151, 73, 104)hsl(336, 35%, 44%)oklch(0.512 0.11 356.6)Colors that go with #974968
Dark Olive Green, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Dark Olive Green #556b2f
triadicshippedDark Olive Green completes a triad with #974968 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Teal #008080
complementaryshippedTeal sits directly opposite #974968 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped4 real palettes, including Woodsmoke and Darkroom put Champagne beside #974968, as the text colour against it.
Denim #1560bd
shippedDesigners have shipped Denim with #974968: 6 real palettes, including Chase's brand system and State Farm's brand system, as the lead colour.
Rust #b7410e
shippedRust shows up next to #974968 in 5 real palettes, including Garnet and Semrush's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #974968: 5 real palettes, including Darkroom and Olive Grove, as the supporting colour.
Slate Gray #708090
shipped5 real palettes, including Typewriter and Noir Beauty put Slate Gray beside #974968, as the supporting colour.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #974968: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #974968
Tints & shades
Harmonies
Contrast
| #974968 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.05:1 | pass | pass | fail |
|
Aaon black | 3.47:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974968 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#974968 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #974968 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/974968-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md