Color
#974817
#974817rgb(151, 72, 23)hsl(23, 74%, 34%)oklch(0.494 0.121 47.9)Colors that go with #974817
Crimson, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
analogousshippedCrimson is #974817's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Royal Blue #4169e1
split-complementshippedRoyal Blue is a split-complement of #974817: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #974817 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including BrandSweets's brand system and Woodsmoke put Champagne beside #974817.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #974817 in 5 real palettes, including Olive Grove and BrandSweets's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #974817: 5 real palettes, including Dyson's brand system and State Farm's brand system, as the accent.
Hunter Green #355e3b
shippedHunter Green is paired with #974817 in 4 real palettes, including Darkroom and Bookshop, as the accent.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #974817: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #974817
Tints & shades
Harmonies
Contrast
| #974817 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.45:1 | pass | pass | fail |
|
Aaon black | 3.26:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974817 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#974817 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #974817 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/974817-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md