Color

#97447a

#97447a
hex#97447a
rgbrgb(151, 68, 122)
hslhsl(321, 38%, 43%)
oklchoklch(0.512 0.129 342.9)
Closest name: Grape Kiss (#82476f)Relative luminance 0.1212

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#449761

#8b4497 · #974450

#7a9744 · #447a97

Split-complementary

Open in tool →

#509744 · #44978b

#978b44 · #449761 · #445097

Contrast

#97447a as textRatioAAAA largeAAAFix
Aaon white
6.13:1passpassfail
  • AAA: use #893e6f as the text (7.04:1)
Aaon black
3.42:1failpassfail
  • AA: use #b25390 as the text (4.53:1)
  • AAA: use #c680ae as the text (7.1:1)
  • AA: or shift the background to #dedede (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97447a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97447a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97447a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97447a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97447a-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md