Color

#970bef

#970bef
hex#970bef
rgbrgb(151, 11, 239)
hslhsl(277, 91%, 49%)
oklchoklch(0.545 0.28 304.3)
Closest name: Cosmic Heart (#9601f4)Relative luminance 0.1305

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#62ef0b

#260bef · #ef0bd4

#ef970b · #0bef97

Split-complementary

Open in tool →

#d4ef0b · #0bef26

#ef260b · #62ef0b · #0bd4ef

Contrast

#970bef as textRatioAAAA largeAAAFix
Aaon white
5.82:1passpassfail
  • AAA: use #850ad1 as the text (7.09:1)
Aaon black
3.61:1failpassfail
  • AA: use #ab32f5 as the text (4.51:1)
  • AAA: use #c572f8 as the text (7.14:1)
  • AA: or shift the background to #e3e3e3 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #970bef as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#970bef reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #970bef
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #970bef and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/970bef-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md