Color

#969ff3

#969ff3
hex#969ff3
rgbrgb(150, 159, 243)
hslhsl(234, 79%, 77%)
oklchoklch(0.729 0.122 278.2)
Closest name: Cold Lips (#9ba0ef)Relative luminance 0.3775

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f3e996

#96cef3 · #bb96f3

#f3969f · #9ff396

Split-complementary

Open in tool →

#f3bb96 · #cef396

#f396ce · #f3e996 · #96f3bb

Contrast

#969ff3 as textRatioAAAA largeAAAFix
Aaon white
2.46:1failfailfail
  • AA: use #5665eb as the text (4.71:1)
  • AAA: use #2d40e6 as the text (7.03:1)
  • AA: or shift the background to #3b3b3b (4.56:1)
  • AAA: or shift the background to #1a1a1a (7.09:1)
Aaon black
8.55:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #969ff3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#969ff3 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #969ff3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #969ff3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/969ff3-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md