Color

#96916e

#96916e
hex#96916e
rgbrgb(150, 145, 110)
hslhsl(52, 16%, 51%)
oklchoklch(0.652 0.05 100.8)
Closest name: Artichoke (#8f9779)Relative luminance 0.2786

Colors that go with #96916e

Charcoal, Cornflower Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96916e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6e7396

#967d6e · #87966e

#6e9691 · #916e96

Split-complementary

Open in tool →

#6e8796 · #7d6e96

#6e967d · #6e7396 · #966e87

Contrast

#96916e as textRatioAAAA largeAAAFix
Aaon white
3.2:1failpassfail
  • AA: use #797558 as the text (4.67:1)
  • AAA: use #5c5842 as the text (7.17:1)
  • AA: or shift the background to #292929 (4.55:1)
Aaon black
6.57:1passpassfail
  • AAA: use #9c9777 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96916e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#96916e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96916e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96916e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96916e-c4c39c-4ea7df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md