Color
#968fd1
#968fd1rgb(150, 143, 209)hsl(246, 42%, 69%)oklch(0.681 0.096 288.4)Colors that go with #968fd1
Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #968fd1: softer than #000 and cool enough to feel like part of the same palette.
Amber #ffbf00
shippedAmber is paired with #968fd1 in 4 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #968fd1 in 4 real palettes, including Blueprint and Calm's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #968fd1 in 5 real palettes, including Dusk and Open House, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #968fd1 in 5 real palettes, including First Snow and Open House, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Periwinkle #ccccff
shippedPeriwinkle is paired with #968fd1 in 4 real palettes, including Blue Mono and Calendly's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Powder Blue #b0e0e6
shippedPowder Blue is paired with #968fd1 in 5 real palettes, including First Snow and Crypto.com's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Dark Goldenrod #b8860b
complementaryDark Goldenrod sits directly opposite #968fd1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #968fd1
Tints & shades
Harmonies
Contrast
| #968fd1 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.94:1 | fail | fail | fail | |
Aaon black | 7.15:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968fd1 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#968fd1 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #968fd1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/968fd1-a59cc4-dfa74e-271f2d-e9ecf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md