Color
#966ebf
#966ebfrgb(150, 110, 191)hsl(270, 39%, 59%)oklch(0.611 0.126 305.8)Colors that go with #966ebf
Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #966ebf: softer than #000 and cool enough to feel like part of the same palette.
Taupe #483c32
shippedTaupe is paired with #966ebf in 6 real palettes, including Zed's brand system and Obsidian's brand system, as that palette's text colour.
Olive Drab #6b8e23
complementaryOlive Drab sits directly opposite #966ebf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #966ebf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Denim #1560bd
shippedDesigners have shipped Denim with #966ebf: 3 real palettes, including Linkedin's brand system and Dusk, as the lead colour.
Midnight Blue #191970
shipped3 real palettes, including Marvel's brand system and Plaid's brand system put Midnight Blue beside #966ebf, as the supporting colour.
Copper #b87333
triadicshippedCopper completes a triad with #966ebf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Olive Green #808000
split-complementOlive Green is a split-complement of #966ebf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #966ebf
Tints & shades
Harmonies
Contrast
| #966ebf as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.98:1 | fail | pass | fail | |
Aaon black | 5.28:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #966ebf as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#966ebf reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #966ebf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/966ebf-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md