Color

#965dac

#965dac
hex#965dac
rgbrgb(150, 93, 172)
hslhsl(283, 32%, 52%)
oklchoklch(0.572 0.132 316)
Closest name: Lusty Lavender (#8d5eb7)Relative luminance 0.1729

Colors that go with #965dac

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74ac5d

#6e5dac · #ac5d9b

#ac965d · #5dac96

Split-complementary

Open in tool →

#9bac5d · #5dac6e

#ac6e5d · #74ac5d · #5d9bac

Contrast

#965dac as textRatioAAAA largeAAAFix
Aaon white
4.71:1passpassfail
  • AAA: use #744587 as the text (7.13:1)
Aaon black
4.46:1failpassfail
  • AA: use #9861ae as the text (4.66:1)
  • AAA: use #b086c1 as the text (7.03:1)
  • AA: or shift the background to #fafafa (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #965dac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #965dac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #965dac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/965dac-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md