Color

#965727

#965727
hex#965727
rgbrgb(150, 87, 39)
hslhsl(26, 59%, 37%)
oklchoklch(0.52 0.104 55)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1345

Colors that go with #965727

Steel Blue, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#276696

#96272e · #968f27

#279657 · #572796

Split-complementary

Open in tool →

#27968f · #272e96

#2e9627 · #276696 · #8f2796

Contrast

#965727 as textRatioAAAA largeAAAFix
Aaon white
5.69:1passpassfail
  • AAA: use #824b21 as the text (7.05:1)
Aaon black
3.69:1failpassfail
  • AA: use #aa632c as the text (4.53:1)
  • AAA: use #d08349 as the text (7.02:1)
  • AA: or shift the background to #e6e6e6 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #965727 as the background.

Brands using this color

Fonts for this mood

#965727 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #965727
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #965727 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/965727-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md