Color

#960365

#960365
hex#960365
rgbrgb(150, 3, 101)
hslhsl(320, 96%, 30%)
oklchoklch(0.446 0.185 348.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.0749

Colors that go with #960365

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#039634

#7d0396 · #96031c

#659603 · #036596

Split-complementary

Open in tool →

#1c9603 · #03967d

#967d03 · #039634 · #031c96

Contrast

#960365 as textRatioAAAA largeAAAFix
Aaon white
8.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.5:1failfailfail
  • AA: use #e10597 as the text (4.67:1)
  • AAA: use #fb50c2 as the text (7.03:1)
  • AA: or shift the background to #bfbfbf (4.57:1)
  • AAA: or shift the background to #ebebeb (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #960365 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#960365 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #960365
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #960365 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/960365-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md