Color

#954aba

#954aba
hex#954aba
rgbrgb(149, 74, 186)
hslhsl(280, 45%, 51%)
oklchoklch(0.551 0.178 312.9)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1483

Colors that go with #954aba

Sea Green, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6fba4a

#5d4aba · #ba4aa8

#ba954a · #4aba95

Split-complementary

Open in tool →

#a8ba4a · #4aba5d

#ba5d4a · #6fba4a · #4aa8ba

Contrast

#954aba as textRatioAAAA largeAAAFix
Aaon white
5.29:1passpassfail
  • AAA: use #7b3b9b as the text (7.14:1)
Aaon black
3.97:1failpassfail
  • AA: use #9d59c0 as the text (4.62:1)
  • AAA: use #b581cf as the text (7.01:1)
  • AA: or shift the background to #ededed (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #954aba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#954aba reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #954aba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #954aba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/954aba-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md