Color

#951d89

#951d89
hex#951d89
rgbrgb(149, 29, 137)
hslhsl(306, 67%, 35%)
oklchoklch(0.475 0.191 332.8)
Closest name: Haunted Purple (#991177)Relative luminance 0.0907

Colors that go with #951d89

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d9529

#651d95 · #951d4d

#89951d · #1d8995

Split-complementary

Open in tool →

#4d951d · #1d9565

#95651d · #1d9529 · #1d4d95

Contrast

#951d89 as textRatioAAAA largeAAAFix
Aaon white
7.46:1passpasspassPasses AAA — no fix needed.
Aaon black
2.81:1failfailfail
  • AA: use #cc28bc as the text (4.6:1)
  • AAA: use #e166d4 as the text (7.05:1)
  • AA: or shift the background to #c9c9c9 (4.51:1)
  • AAA: or shift the background to #fafafa (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #951d89 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#951d89 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #951d89
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #951d89 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/951d89-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md