Color

#94975e

#94975e
hex#94975e
rgbrgb(148, 151, 94)
hslhsl(63, 23%, 48%)
oklchoklch(0.66 0.078 110.9)
Closest name: Bullfrog (#8a966a)Relative luminance 0.2924

Colors that go with #94975e

Charcoal, Medium Purple and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #94975e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#615e97

#977d5e · #78975e

#5e9497 · #975e94

Split-complementary

Open in tool →

#5e7897 · #7d5e97

#5e977d · #615e97 · #975e78

Contrast

#94975e as textRatioAAAA largeAAAFix
Aaon white
3.07:1failpassfail
  • AA: use #75774b as the text (4.67:1)
  • AAA: use #595b39 as the text (7.05:1)
  • AA: or shift the background to #2b2b2b (4.62:1)
Aaon black
6.85:1passpassfail
  • AAA: use #979a60 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #94975e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #94975e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #94975e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/94975e-b9bea2-4e8ddf-262d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md