Color

#944cb8

#944cb8
hex#944cb8
rgbrgb(148, 76, 184)
hslhsl(280, 43%, 51%)
oklchoklch(0.551 0.172 312.9)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1493

Colors that go with #944cb8

Sea Green, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70b84c

#5e4cb8 · #b84ca6

#b8944c · #4cb894

Split-complementary

Open in tool →

#a6b84c · #4cb85e

#b85e4c · #70b84c · #4ca6b8

Contrast

#944cb8 as textRatioAAAA largeAAAFix
Aaon white
5.27:1passpassfail
  • AAA: use #7a3d99 as the text (7.11:1)
Aaon black
3.99:1failpassfail
  • AA: use #9d5bbe as the text (4.67:1)
  • AAA: use #b583ce as the text (7.1:1)
  • AA: or shift the background to #ededed (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #944cb8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#944cb8 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #944cb8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #944cb8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/944cb8-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md