Color

#94388e

#94388e
hex#94388e
rgbrgb(148, 56, 142)
hslhsl(304, 45%, 40%)
oklchoklch(0.501 0.162 330.3)
Closest name: Haunted Purple (#991177)Relative luminance 0.1108

Colors that go with #94388e

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38943e

#6c3894 · #943860

#8e9438 · #388e94

Split-complementary

Open in tool →

#609438 · #38946c

#946c38 · #38943e · #386094

Contrast

#94388e as textRatioAAAA largeAAAFix
Aaon white
6.53:1passpassfail
  • AAA: use #8d3587 as the text (7.02:1)
Aaon black
3.22:1failpassfail
  • AA: use #b946b1 as the text (4.57:1)
  • AAA: use #cd7ac7 as the text (7.2:1)
  • AA: or shift the background to #d9d9d9 (4.63:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #94388e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#94388e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #94388e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #94388e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/94388e-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md