Color

#938f94

#938f94
hex#938f94
rgbrgb(147, 143, 148)
hslhsl(288, 2%, 57%)
oklchoklch(0.655 0.009 319.4)
Closest name: Dark Ages (#9698a3)Relative luminance 0.2799

Colors that go with #938f94

Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #938f94

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90948f

#908f94 · #948f92

#94938f · #8f9493

Split-complementary

Open in tool →

#92948f · #8f9490

#94908f · #90948f · #8f9294

Contrast

#938f94 as textRatioAAAA largeAAAFix
Aaon white
3.18:1failpassfail
  • AA: use #79757a as the text (4.53:1)
  • AAA: use #5a575b as the text (7.12:1)
  • AA: or shift the background to #292929 (4.57:1)
Aaon black
6.6:1passpassfail
  • AAA: use #989499 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #938f94 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#938f94 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #938f94
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #938f94 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/938f94-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md