Color

#90276d

#90276d
hex#90276d
rgbrgb(144, 39, 109)
hslhsl(320, 57%, 36%)
oklchoklch(0.46 0.158 344.2)
Closest name: Haunted Purple (#991177)Relative luminance 0.0848

Colors that go with #90276d

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#27904a

#7f2790 · #902739

#6d9027 · #276d90

Split-complementary

Open in tool →

#399027 · #27907f

#907f27 · #27904a · #273990

Contrast

#90276d as textRatioAAAA largeAAAFix
Aaon white
7.79:1passpasspassPasses AAA — no fix needed.
Aaon black
2.7:1failfailfail
  • AA: use #c93b9a as the text (4.58:1)
  • AAA: use #d973b7 as the text (7.09:1)
  • AA: or shift the background to #c7c7c7 (4.61:1)
  • AAA: or shift the background to #f5f5f5 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #90276d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#90276d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #90276d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #90276d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/90276d-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md