Color

#804d77

#804d77
hex#804d77
rgbrgb(128, 77, 119)
hslhsl(311, 25%, 40%)
oklchoklch(0.494 0.09 333.5)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1123

Colors that go with #804d77

Sea Green, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4d8056

#6f4d80 · #804d5d

#76804d · #4d7680

Split-complementary

Open in tool →

#5d804d · #4d806f

#806f4d · #4d8056 · #4d5d80

Contrast

#804d77 as textRatioAAAA largeAAAFix
Aaon white
6.47:1passpassfail
Aaon black
3.25:1failpassfail
  • AA: use #9f6094 as the text (4.57:1)
  • AAA: use #b686ad as the text (7:1)
  • AA: or shift the background to #d9d9d9 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #804d77 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#804d77 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #804d77
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #804d77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/804d77-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md