Color

#7e4978

#7e4978
hex#7e4978
rgbrgb(126, 73, 120)
hslhsl(307, 27%, 39%)
oklchoklch(0.485 0.097 331.1)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1056

Colors that go with #7e4978

Sea Green, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#497e4f

#6a497e · #7e495d

#787e49 · #49787e

Split-complementary

Open in tool →

#5d7e49 · #497e6a

#7e6a49 · #497e4f · #495d7e

Contrast

#7e4978 as textRatioAAAA largeAAAFix
Aaon white
6.75:1passpassfail
  • AAA: use #784572 as the text (7.26:1)
Aaon black
3.11:1failpassfail
  • AA: use #a25d9a as the text (4.57:1)
  • AAA: use #ba87b4 as the text (7.21:1)
  • AA: or shift the background to #d4d4d4 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7e4978 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7e4978 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7e4978
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7e4978 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7e4978-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md