Color

#7e014a

#7e014a
hex#7e014a
rgbrgb(126, 1, 74)
hslhsl(325, 98%, 25%)
oklchoklch(0.388 0.159 354.2)
Closest name: Beet Red (#7e203f)Relative luminance 0.0495

Colors that go with #7e014a

Teal, Forest Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#017e35

#74017e · #7e010c

#4a7e01 · #014a7e

Split-complementary

Open in tool →

#0c7e01 · #017e74

#7e7401 · #017e35 · #010c7e

Contrast

#7e014a as textRatioAAAA largeAAAFix
Aaon white
10.55:1passpasspassPasses AAA — no fix needed.
Aaon black
1.99:1failfailfail
  • AA: use #e30285 as the text (4.61:1)
  • AAA: use #fd53b6 as the text (7.09:1)
  • AA: or shift the background to #ababab (4.59:1)
  • AAA: or shift the background to #d4d4d4 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7e014a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7e014a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7e014a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7e014a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7e014a-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md