Color

#7d77ee

#7d77ee
hex#7d77ee
rgbrgb(125, 119, 238)
hslhsl(243, 78%, 70%)
oklchoklch(0.632 0.173 282.5)
Closest name: Pan Purple (#657aef)Relative luminance 0.2373

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e8ee77

#77adee · #b877ee

#ee7d77 · #77ee7d

Split-complementary

Open in tool →

#eeb877 · #adee77

#ee77ad · #e8ee77 · #77eeb8

Contrast

#7d77ee as textRatioAAAA largeAAAFix
Aaon white
3.66:1failpassfail
  • AA: use #6760eb as the text (4.72:1)
  • AAA: use #4037e6 as the text (7.22:1)
  • AA: or shift the background to #1f1f1f (4.51:1)
Aaon black
5.75:1passpassfail
  • AAA: use #928ef1 as the text (7.36:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d77ee as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d77ee reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d77ee
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d77ee and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d77ee-a39cc4-dfa04e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md