Color

#7c7dab

#7c7dab
hex#7c7dab
rgbrgb(124, 125, 171)
hslhsl(239, 22%, 58%)
oklchoklch(0.607 0.07 283.2)
Closest name: Aster (#867ba9)Relative luminance 0.2189

Colors that go with #7c7dab

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#abab7c

#7c95ab · #937cab

#ab7c7d · #7dab7c

Split-complementary

Open in tool →

#ab937c · #95ab7c

#ab7c95 · #abab7c · #7cab93

Contrast

#7c7dab as textRatioAAAA largeAAAFix
Aaon white
3.9:1failpassfail
  • AA: use #7071a4 as the text (4.58:1)
  • AAA: use #545483 as the text (7.06:1)
  • AA: or shift the background to #171717 (4.59:1)
Aaon black
5.38:1passpassfail
  • AAA: use #9293b9 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7c7dab as the background.

Brands using this color

mcpConnect your agent — build around #7c7dab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7c7dab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7c7dab-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md