Color

#7b476f

#7b476f
hex#7b476f
rgbrgb(123, 71, 111)
hslhsl(314, 27%, 38%)
oklchoklch(0.473 0.09 336)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.0987

Colors that go with #7b476f

Sea Green, Royal Blue and Sage Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#477b53

#6d477b · #7b4755

#6f7b47 · #476f7b

Split-complementary

Open in tool →

#557b47 · #477b6d

#7b6d47 · #477b53 · #47557b

Contrast

#7b476f as textRatioAAAA largeAAAFix
Aaon white
7.06:1passpasspassPasses AAA — no fix needed.
Aaon black
2.97:1failfailfail
  • AA: use #a25d92 as the text (4.52:1)
  • AAA: use #ba87ae as the text (7.16:1)
  • AA: or shift the background to #cfcfcf (4.53:1)
  • AAA: or shift the background to #ffffff (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b476f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b476f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b476f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b476f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b476f-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md