Color

#7b3d71

#7b3d71
hex#7b3d71
rgbrgb(123, 61, 113)
hslhsl(310, 34%, 36%)
oklchoklch(0.458 0.111 333.6)
Closest name: Bruise (#7e4071)Relative luminance 0.0874

Colors that go with #7b3d71

Sea Green, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3d7b47

#663d7b · #7b3d51

#717b3d · #3d717b

Split-complementary

Open in tool →

#517b3d · #3d7b66

#7b663d · #3d7b47 · #3d517b

Contrast

#7b3d71 as textRatioAAAA largeAAAFix
Aaon white
7.64:1passpasspassPasses AAA — no fix needed.
Aaon black
2.75:1failfailfail
  • AA: use #ad589e as the text (4.67:1)
  • AAA: use #c181b6 as the text (7.08:1)
  • AA: or shift the background to #c7c7c7 (4.52:1)
  • AAA: or shift the background to #f5f5f5 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b3d71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b3d71 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b3d71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b3d71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b3d71-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md