Color

#7b310e

#7b310e
hex#7b310e
rgbrgb(123, 49, 14)
hslhsl(19, 80%, 27%)
oklchoklch(0.412 0.113 42.3)
Closest name: Brown (#653700)Relative luminance 0.0644

Colors that go with #7b310e

Crimson, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b310e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e597c

#7c0e22 · #7c680e

#0e7c31 · #310e7c

Split-complementary

Open in tool →

#0e7c68 · #0e227c

#227c0e · #0e597c · #680e7c

Contrast

#7b310e as textRatioAAAA largeAAAFix
Aaon white
9.18:1passpasspassPasses AAA — no fix needed.
Aaon black
2.29:1failfailfail
  • AA: use #ca4f16 as the text (4.64:1)
  • AAA: use #ea743e as the text (7.07:1)
  • AA: or shift the background to #b8b8b8 (4.63:1)
  • AAA: or shift the background to #e3e3e3 (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b310e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7b310e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b310e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b310e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b310e-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md