Color

#7996d7

#7996d7
hex#7996d7
rgbrgb(121, 150, 215)
hslhsl(221, 54%, 66%)
oklchoklch(0.677 0.102 265.4)
Closest name: Blue Bay (#619ad6)Relative luminance 0.3078

Colors that go with #7996d7

Charcoal, Medium Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d7b979

#79c6d7 · #8b79d7

#d77997 · #97d779

Split-complementary

Open in tool →

#d78b79 · #c6d779

#d779c6 · #d7b979 · #79d78b

Contrast

#7996d7 as textRatioAAAA largeAAAFix
Aaon white
2.93:1failfailfail
  • AA: use #4a72c9 as the text (4.62:1)
  • AAA: use #3054a1 as the text (7.22:1)
  • AA: or shift the background to #2e2e2e (4.63:1)
  • AAA: or shift the background to #030303 (7.03:1)
Aaon black
7.16:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7996d7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7996d7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7996d7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #7996d7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7996d7-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md