Color

#790b48

#790b48
hex#790b48
rgbrgb(121, 11, 72)
hslhsl(327, 83%, 26%)
oklchoklch(0.382 0.149 354.2)
Closest name: Beet Red (#7e203f)Relative luminance 0.0477

Colors that go with #790b48

Teal, Forest Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0b793d

#740b79 · #790b11

#48790b · #0b4879

Split-complementary

Open in tool →

#11790b · #0b7974

#79740b · #0b793d · #0b1179

Contrast

#790b48 as textRatioAAAA largeAAAFix
Aaon white
10.74:1passpasspassPasses AAA — no fix needed.
Aaon black
1.95:1failfailfail
  • AA: use #e01585 as the text (4.62:1)
  • AAA: use #f165b2 as the text (7.24:1)
  • AA: or shift the background to #a8a8a8 (4.52:1)
  • AAA: or shift the background to #d1d1d1 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #790b48 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#790b48 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #790b48
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #790b48 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/790b48-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md