Color

#7900db

#7900db
hex#7900db
rgbrgb(121, 0, 219)
hslhsl(273, 100%, 43%)
oklchoklch(0.487 0.262 298.4)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0918

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#63db00

#0b00db · #db00d0

#db7900 · #00db79

Split-complementary

Open in tool →

#d0db00 · #00db0b

#db0b00 · #63db00 · #00d0db

Contrast

#7900db as textRatioAAAA largeAAAFix
Aaon white
7.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.84:1failfailfail
  • AA: use #a538ff as the text (4.61:1)
  • AAA: use #c175ff as the text (7.26:1)
  • AA: or shift the background to #cccccc (4.61:1)
  • AAA: or shift the background to #fafafa (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7900db as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7900db reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7900db
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7900db and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7900db-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md