brandsweets

Color

#78747b

#78747b
hex#78747b
rgbrgb(120, 116, 123)
hslhsl(274, 3%, 47%)
oklchoklch(0.565 0.012 311.1)
Closest name: Bank Vault (#757374)Relative luminance 0.1791
NeutralMinimal
Open in palette toolCheck contrast

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →
78747b777b74

#777b74

Analogous

Open in tool →
78747b75747b7b747b

#75747b · #7b747b

Triadic

Open in tool →
78747b7b7874747b78

#7b7874 · #747b78

Split-complementary

Open in tool →
78747b7b7b74747b75

#7b7b74 · #747b75

Tetradic

Open in tool →
78747b7b7574777b74747b7b

#7b7574 · #777b74 · #747b7b

Contrast

#78747b as textRatioAAAA largeAAAFix
Aaon white
4.58:1passpassfail
  • AAA: use #5a575c as the text (7.11:1)
Aaon black
4.58:1passpassfail
  • AAA: use #99969c as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78747b as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#78747b reads as neutral, minimal. The font library is tagged with the same vocabulary:

Neutral fonts →Minimal fonts →
mcpConnect your agent — build around #78747b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #78747b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78747b-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md