Color

#7b7b74

#7b7b74
hex#7b7b74
rgbrgb(123, 123, 116)
hslhsl(60, 3%, 47%)
oklchoklch(0.581 0.01 106.7)
Closest name: gray (#808080)Relative luminance 0.1964

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74747b

#7b7874 · #787b74

#747b7b · #7b747b

Split-complementary

Open in tool →

#74787b · #78747b

#747b78 · #74747b · #7b7478

Contrast

#7b7b74 as textRatioAAAA largeAAAFix
Aaon white
4.26:1failpassfail
  • AA: use #76766f as the text (4.57:1)
  • AAA: use #595954 as the text (7.04:1)
  • AA: or shift the background to #0d0d0d (4.56:1)
Aaon black
4.93:1passpassfail
  • AAA: use #979791 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b7b74 as the background.

Brands using this color

Fonts for this mood

#7b7b74 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b7b74
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b7b74 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b7b74-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md