Color

#78686f

#78686f
hex#78686f
rgbrgb(120, 104, 111)
hslhsl(334, 7%, 44%)
oklchoklch(0.535 0.023 349.6)
Closest name: Acoustic Brown (#766b69)Relative luminance 0.1504

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#687871

#786877 · #786968

#6f7868 · #686f78

Split-complementary

Open in tool →

#687869 · #687778

#777868 · #687871 · #696878

Contrast

#78686f as textRatioAAAA largeAAAFix
Aaon white
5.24:1passpassfail
  • AAA: use #62555b as the text (7.07:1)
Aaon black
4.01:1failpassfail
  • AA: use #837279 as the text (4.65:1)
  • AAA: use #a09298 as the text (7.06:1)
  • AA: or shift the background to #f0f0f0 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78686f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78686f reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78686f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78686f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78686f-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md