Color

#78552b

#78552b
hex#78552b
rgbrgb(120, 85, 43)
hslhsl(33, 47%, 32%)
oklchoklch(0.478 0.074 69.4)
Closest name: Cold Brew Coffee (#785736)Relative luminance 0.1066

Colors that go with #78552b

Champagne, Copper and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b4e78

#782f2b · #74782b

#2b7855 · #552b78

Split-complementary

Open in tool →

#2b7478 · #2f2b78

#2b782f · #2b4e78 · #782b74

Contrast

#78552b as textRatioAAAA largeAAAFix
Aaon white
6.7:1passpassfail
  • AAA: use #705029 as the text (7.32:1)
Aaon black
3.13:1failpassfail
  • AA: use #9a6d37 as the text (4.62:1)
  • AAA: use #bf8d4f as the text (7.14:1)
  • AA: or shift the background to #d4d4d4 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78552b as the background.

Brands using this color

Fonts for this mood

#78552b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78552b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78552b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78552b-c4b79c-62c4cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md