Color

#78422b

#78422b
hex#78422b
rgbrgb(120, 66, 43)
hslhsl(18, 47%, 32%)
oklchoklch(0.44 0.083 43.3)
Closest name: Brisket (#6e4534)Relative luminance 0.0806

Colors that go with #78422b

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #78422b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b6178

#782b3b · #78692b

#2b7842 · #422b78

Split-complementary

Open in tool →

#2b7869 · #2b3b78

#3b782b · #2b6178 · #692b78

Contrast

#78422b as textRatioAAAA largeAAAFix
Aaon white
8.04:1passpasspassPasses AAA — no fix needed.
Aaon black
2.61:1failfailfail
  • AA: use #b06140 as the text (4.63:1)
  • AAA: use #c98669 as the text (7.1:1)
  • AA: or shift the background to #c2c2c2 (4.51:1)
  • AAA: or shift the background to #f0f0f0 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78422b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78422b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78422b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78422b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78422b-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md