Color

#78281c

#78281c
hex#78281c
rgbrgb(120, 40, 28)
hslhsl(8, 62%, 29%)
oklchoklch(0.396 0.114 31.2)
Closest name: Blackened Sun (#77150e)Relative luminance 0.0559

Colors that go with #78281c

Teal, Steel Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #78281c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1c6c78

#781c3e · #78561c

#1c7828 · #281c78

Split-complementary

Open in tool →

#1c7856 · #1c3e78

#3e781c · #1c6c78 · #561c78

Contrast

#78281c as textRatioAAAA largeAAAFix
Aaon white
9.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.12:1failfailfail
  • AA: use #cf4630 as the text (4.57:1)
  • AAA: use #dd7d6e as the text (7.23:1)
  • AA: or shift the background to #b0b0b0 (4.57:1)
  • AAA: or shift the background to #d9d9d9 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78281c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#78281c reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78281c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78281c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78281c-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md